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Showing posts with the label Video

Introducing new interactive guides for video and gaming publishers

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If you’re looking to earn money from your video or gaming site but don’t know where to start, our new interactive guides can help you. With these new step-by-step guides, you’ll understand which monetization options are available to you and how to use them. Depending on your content type, the following resources will help you get started: Video To see how you can earn money from your video content, start with the Video hosting interactive guide . If you’re ready to choose between different ad serving solutions and video players, visit the Video ad source interactive guide . This guide will help you determine which player to use and, if necessary, how to integrate Google’s ad serving solution (IMA SDK) into your video player. You can even generate a sample page to test things out. Games If you'd like to serve ads on your gaming content, check the Game ad source interactive guide and find the best video ad solution based on factors like the platform your games run on and if you use ...

Our first online course for AdSense publishers is now open

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Optimizing AdSense is now in session. Start the course today to access all of the new videos, activities and assessments. The course forum is now open so you can start discussing optimization ideas with other publishers taking the course and find out how to best apply what you learn. Take a quick peek at the course now. Start the course Posted by Courtney Richardson - Optimizing AdSense Team Was this blog post useful?  Share your feedback with us .

Hangout on Air: Perfecting Your Mobile Site Experience

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Mobile empowers users to connect with your content at any time and from anywhere. To truly meet the needs of your audience at any moment, you should strive to provide a best-in-class mobile site experience. But what makes a mobile site great? Watch our panel of experts as they discuss this question and delve into our newest research on mobile site design in this Hangout on Air . Mobile Site Design Panel Moderator: John Sullivan, Director of Search Strategy, Google Panelist: Jenny Gove, User Experience Researcher, Google Panelist: Manu Lakkur, Product Manager, Google Panelist: Luke Starbuck, Director, Mobify We hope you enjoy the Hangout on Air! Was this blog post useful?  Share your feedback with us .

20(14) Publisher Stories: Total Race revs up their success using Google AdSense

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Time sure does fly - we’ve now reached the end of our ‘20(14) publisher stories’ blog series. Thanks for following the series and for sharing your own stories . Read on to meet this week’s featured publisher and check back soon for more publisher stories. Total Race was created by five friends and racing enthusiasts. Covering Formula 1, stock car racing and IndyCar, the site receives 135,000 monthly visitors and employs a team of 15 editors and reporters. Total Race partners, Ivan and Erick, were already familiar with Google AdSense and using it as a monetization solution for their other web projects. The decision to also choose it for totalrace.com.br was an easy one says Erick and today “AdSense earnings represent around 70% of our total advertising income”. (Don’t forget to enable english captions using the Captions button under the YouTube video) The team also partnered with DoubleClick for Publishers (DFP) Small Business to manage their advertising and save them time. Erick is pl...

Frequently asked questions around using Google Analytics 6 of 6

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Over the past five weeks of the Google Analytics insights blog post series we’ve looked at how to use Google Analytics to grow your business , optimize your mobile presence , increase user loyalty with Google and improve your overall user experience . We’ve also collected all of your questions to create a video covering the most frequently asked questions. (Turn on English captions by using the captions button at the bottom of the YouTube video) The video starts by exploring how integrating your AdSense account with Analytics gives you data that’ll help you optimize content, improve user experience and ultimately, increase your revenue. We then give you a demo so that you can get started straight away. If you’re interested in getting a better understanding of how visitors interact with your online content then you’ll enjoy the section about Universal Analytics and Demographic and Interest reporting. Don't forget to check out our help resources for additional information on each to...

20(14) Publisher Stories: Doodle’s success on schedule

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January is typically a time for new year’s resolutions and setting yourself up right for the year ahead. The same often applies to your websites, too. As we know many of you are thinking about what you want to achieve with your site in 2014, we’re kicking off a new success story series here on the blog.  Every Friday, we’ll meet a publisher from around the world who has grown their business with Google. Take inspiration from their stories, learn about how they’ve successfully integrated Google tools into their strategies and hear about their plans for the future. To keep the momentum going with our new year’s resolutions, we’ll hear from a new publisher every week for the next 14 weeks. So let’s get started and meet Malte Schiebelmann from Doodle.com . As the largest scheduling service in the world, Doodle is a free service that helps people manage their time. The company started in 2007 and today it has over 15 million monthly users. Doodle started working with Google early on, us...