Introducing a new multi-screen resource in the AdSense Help Center
Did you know that sites optimized for multiple screen sizes can have an average 15% higher RPM and twice the traffic growth rate of sites that aren’t?* If you think about how quickly you’ll leave a site where you have to pinch and zoom to find something, it’s not surprising that multi-screen optimized sites are performing better. That same behavior will most often apply to your own users too, so having a multi-screen plan is important to keeping them engaged for longer. There’s a lot to think about when deciding on your multi-screen strategy. To help you in your decision-making, we’ve created new multi-screen guidelines . They can be found in the AdSense Help Center and cover the following topics: Multi-Screen Starter Guide Why go multi-screen? Multi-screen success stories What are the common approaches? How to build a multi-screen site Getting technical support from a multi-screen vendor Multi-Screen Implementation Guide Monetization tips Mobile user experience tips Mobile search eng