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Showing posts with the label DoubleClick

Join us for a conversation on the future of digital advertising

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Digital is no longer just another marketing channel. It’s a medium that’s changing the art of storytelling and reinventing the way companies connect with consumers. How will digital advertising evolve next? You’re invited to tune in live as industry leaders tackle the question at DoubleClick’s annual event on digital trends. Speakers include: Jeffrey Katzenberg, CEO of DreamWorks Animation  Nikesh Arora, Chief Business Officer at Google Neal Mohan, VP of Display Advertising at Google  Register now for the live stream  Wednesday, June 4  9:30 am PDT - 10:45 am PDT / 12:30 pm EDT - 1:45 pm EDT Time not convenient? When you register you’ll receive a link to watch the recording on demand. We hope you can join!  Here’s footage from last year’s event to give you a taste of the 2014 live stream: Was this blog post useful?  Share your feedback with us .

Google Publisher Toolbar, now integrated with DFP Small Business

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Many of you are already using the Google Publisher Toolbar to view your AdSense performance and control your ads. If you also use DoubleClick for Publishers (DFP) Small Business, we’re pleased to let you know that your DFP account can now also be directly integrated with the Google Publisher Toolbar. The Toolbar is a Chrome extension that gives you a clear overview of which ads are serving on your site and why, through an overlay for each ad showing which line item and creative was served. You can get more information by clicking on any overlay. When you sign in to the Toolbar, you’ll see complete information on each ad -- regardless of whether AdSense or DFP served the ad. Please visit our Toolbar Help Center article for further information and support.  Download the Toolbar and start using it with DFP Small Business today. We're continuing to improve support for DFP in the Toolbar, and are always happy to hear your feedback . Posted by Ilia Malkovitch - DFP Product ...